Contributing to the redesign of Absa’s online banking experience
Absa set out to redesign their existing Express Banking platform to improve usability and support future digital banking features.
As part of the design team, I contributed to UI design, user research activities, and the development of the platform’s design system foundations.
Machaba Safaris
Senior UI Designer
Responsive transactional banking platform
Create a scalable interface foundation for Absa’s evolving digital banking services.
The existing platform needed to support an expanding set of digital banking services while improving usability across devices.
The redesign focused on:
The team developed user personas to better understand customer behaviours and needs.
To improve navigation and structure, we also conducted card sorting and usability testing. I organised and facilitated three testing sessions, helping validate assumptions and identify usability improvements.
I contributed to the platform’s UI design and style guide, defining reusable interface components including typography, colour systems, and button structures.
These components helped establish a consistent design system for the platform.
The redesign introduced a cleaner, more structured interface and a scalable UI foundation that supports future digital banking features.
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